Piggyback Academy
Introduction
Introduction
Client
Piggyback Academy
Timeline
2 months
Year
2025
Piggyback Academy needed a website that could clearly communicate the value of its AI-driven social media course while feeling trustworthy, warm, and expert-led.
We redesigned the Piggyback Academy website into a clean, learner-friendly platform optimized for conversions and credibility. The new interface highlights the course promise, expert instructor, testimonials, and structured modules through a clear hierarchy and accessible layout. Every section was built to guide visitors toward the waitlist or purchase, supported by visual storytelling, social proof, and a confident brand voice.
Introduction
Client
Piggyback Academy
Timeline
2 months
Year
2025
Piggyback Academy needed a website that could clearly communicate the value of its AI-driven social media course while feeling trustworthy, warm, and expert-led.
We redesigned the Piggyback Academy website into a clean, learner-friendly platform optimized for conversions and credibility. The new interface highlights the course promise, expert instructor, testimonials, and structured modules through a clear hierarchy and accessible layout. Every section was built to guide visitors toward the waitlist or purchase, supported by visual storytelling, social proof, and a confident brand voice.
Challenges
Challenges
Clarifying Value and Building Trust at First Glance
Piggyback Academy’s previous layout struggled to communicate the depth of the course, the credibility of its instructor, and the real value marketers receive. Dense information, mixed visual styles, and unclear calls-to-action made it difficult for visitors to understand the offer within the first few seconds. The site needed a more streamlined narrative and stronger emotional anchors to convince users this program could genuinely save them hours each week.
Challenges
Clarifying Value and Building Trust at First Glance
Piggyback Academy’s previous layout struggled to communicate the depth of the course, the credibility of its instructor, and the real value marketers receive. Dense information, mixed visual styles, and unclear calls-to-action made it difficult for visitors to understand the offer within the first few seconds. The site needed a more streamlined narrative and stronger emotional anchors to convince users this program could genuinely save them hours each week.
Results
Results
A High-Clarity, High-Conversion Learning Platform
The new design presents the entire course story in a focused and persuasive way. A bold hero section makes the value proposition instantly clear, while testimonial cards, brand logos, and module previews build strong trust throughout the page. The refined structure reduces cognitive load, encourages deeper scroll engagement, and drives visitors directly toward joining the waitlist. The outcome is a modern, social-proof-driven website that positions Piggyback Academy as a top AI-learning destination for marketing professionals.
Results
A High-Clarity, High-Conversion Learning Platform
The new design presents the entire course story in a focused and persuasive way. A bold hero section makes the value proposition instantly clear, while testimonial cards, brand logos, and module previews build strong trust throughout the page. The refined structure reduces cognitive load, encourages deeper scroll engagement, and drives visitors directly toward joining the waitlist. The outcome is a modern, social-proof-driven website that positions Piggyback Academy as a top AI-learning destination for marketing professionals.
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Get in touch.
Get in touch and let’s explore how we can strengthen your brand and build something meaningful together.
Office
Gullbergsgatan 5,
582 46 Linköping
Sweden
Get in touch.
Get in touch and let’s explore how we can strengthen your brand and build something meaningful together.
Office
Gullbergsgatan 5,
582 46 Linköping
Sweden
Get in touch.
Get in touch and let’s explore how we can strengthen your brand and build something meaningful together.
Office
Gullbergsgatan 5,
582 46 Linköping
Sweden